Sans Artificial: General Mills Scrambles To Reformulate Lucky

The company has pledged to ditch artificial colorings and flavorings from all of its cereals by the end of 2016. But those iconic rainbow-colored marshmallow charms might take longer to revamp.

General Mills To Drop Artificial Ingredients In Cereal - CBS Boston

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General Mills's Lucky Charms finding new popularity among the 55+

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General Mills to drop artificial ingredients from cereals

Leah Greasley (buggageboo@) / X

Classic Brands Are Feeling The Crunch Of Changing Shopping Habits : NPR

From Campbell's To Kellogg's, Classic Brands Are Feeling The Crunch

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